Full Moon Digital (FMDM), a leading digital marketing agency specializing in performance-driven media strategies, proudly announces its new partnership with Steve Dinan’s CarBahn, one of the most respected names in high-performance automotive engineering. As CarBahn’s official media agency, FMDM will spearhead integrated media buying, paid advertising, and digital growth strategies to amplify CarBahn’s brand presence and drive eCommerce sales.
CarBahn, founded by Steve Dinan, a motorsport icon renowned for his legacy in BMW tuning and high-performance engineering, has become a go-to destination for aftermarket performance parts, tuning software, and vehicle enhancements. With an expanding product line and a growing customer base of performance enthusiasts, CarBahn has chosen Full Moon Digital to fuel its next phase of digital growth.
Accelerating Growth Through Precision Media Strategies
As CarBahn’s media agency of record, FMDM will lead omnichannel paid media campaigns, including:
- Programmatic Advertising – Expanding CarBahn’s reach with precision-targeted display and video ads.
- Search Engine Marketing (SEM) – Driving high-intent traffic through Google and Bing paid search campaigns.
- Social Media Advertising – Engaging automotive enthusiasts through Meta, Instagram, and Pinterest ads.
- Connected TV (CTV) and YouTube – Enhancing brand visibility with premium video placements tailored for automotive audiences.
Strategic Partnership Driving Aftermarket eCommerce Expansion
The partnership will focus on scaling CarBahn’s direct-to-consumer (DTC) sales, enhancing online visibility, and increasing customer acquisition. Full Moon Digital will implement advanced audience segmentation, data-driven media buying, and retargeting strategies to maximize conversion rates and return on ad spend (ROAS).
“CarBahn’s commitment to pushing the boundaries of automotive performance perfectly aligns with our results-driven approach to digital marketing,” said Derek Chew, CEO of Full Moon Digital. “We are excited to help CarBahn scale their digital presence and connect with a broader audience of performance enthusiasts.”
“Derek and his team at Full Moon Digital have been an integral part of our growth strategy,” said Zach Burgeson, CMO at CarBahn. “Their deep expertise and hands-on approach enables us to scale rapidly without the overhead of a large agency.”
CarBahn’s collaboration with Full Moon Digital underscores its commitment to staying at the forefront of digital innovation, driving greater visibility, engagement, and growth in the competitive aftermarket automotive sector.
About Full Moon Digital
Full Moon Digital is an independent digital marketing agency specializing in media buying, SEO, paid search, social media advertising, and eCommerce growth strategies. With a proven track record of driving measurable results for clients in the automotive, eCommerce, and aftermarket parts sectors, FMDM combines data-driven insights with creative execution to deliver exceptional marketing outcomes.
About CarBahn
Founded by Steve Dinan, CarBahn is a premier aftermarket automotive performance brand delivering high-quality performance parts, tuning software, and custom upgrades. Known for its cutting-edge engineering and racing heritage, CarBahn continues to push the limits of vehicle performance with precision and reliability.
Media Contact:
PR Team
Full Moon Digital
Phone: 818-818-2016
Email: hello@fullmoondigital.com
Website: https://www.fullmoondigital.com
