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#ChewOnThis #2: WE ARE STRONGER TOGETHER

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Diversify your team if you want to succeed

The strangest thing I’ve seen in my career is the similarities in characteristics and traits in the same team; we call that “fit.”

People hire others who are like them.

When I was hiring for positions at my previous companies, I believed that in order for the team to succeed, we need to hire people who had my same beliefs and opinions – I was wrong.

I was completely misguided for one reason.

When a problem arises, everyone who thinks alike tend to propose similar solutions – they’re starved for fresh ideas.

The mindset of a team should welcome diversity and opposing philosophies. That’s one of the best ways to continue fueling the fire of innovation.

If you want to build a company that can withstand the toughest environment and adversities, then look for people who can complement each other in all aspects.

When you have diversity, the team becomes stronger.

About the author

Picture of Derek Chew
Derek Chew is a Senior Digital Marketing Strategist at Full Moon Digital with 20+ years of experience of media buying and SEO for retailers. A Google Partner certified expert, he’s managed $50M+ in ad spend across 50+ brands, specializing in feed optimization, feed data, and performance-based bidding strategies.

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