Media Planning & Buying Agency Media planning and buying agency for digitally-driven brands.
In order to deliver the most effective campaigns, we help brands create integrated media strategy that aligns and maximize your advertising and creative investments.
Our approach reduces budget waste, amplifies awareness, and accelerates growth for your brand, while achieving your business goals.
Media Buying that Cuts through the noise
We develop media distribution strategies, based on deep analysis and media expertise, that give your brand predictable audience reach. We provide relevant and meaningful content that builds brand loyalty, high engagement, and desired business outcomes.
Media buying, a core part of the advertising process, is as much as a skill as it is an art. There’s a lot that goes into the process of planning and developing a customized media mix and strategy for each client we work with.
We operate in a ever-evolving space and well aware of how quickly things change, particularly within the digital landscape. We’re agile, and always ready to pivot to anticipate and adapt where necessary.
Ready to make underperformance a thing of the past? So are we! Let our eCommerce digital marketing services experts put together a media mix and media buying plan for you.Â
THE BENEFITS OF A MEDIA BUYING & PLANNING STRATEGY
BETTER AD PLACEMENTS
Media buying complements your organic activity and amplifies your branded message to gain traction online with your target audience. You can execute an ad campaign safe in the knowledge that it’ll be effective.
AD DIVERSITY
We buy ad placements on a variety of channels like social media, CTV, search engines, DOOH, and more. We experiment with different ad formats and targeting to learn from user engagement.
CUSTOMIZE CAMPAIGNS
We create campaign strategies that drive meaningful action that drive business outcomes – purchase, lead, video view, engage content, and more.Â
OUR MEDIA BUYING & PLANNING SERVICES
MEDIA STRATEGY
We’ll work with you to understand your brand, define target audiences, ad budget allocation and messaging. Our media planning and buying experts create effective campaigns to your objective KPIs.
SECTOR INSIGHTS
With media buying campaign, our planning is detailed and supports appropriate spending to maximize reach to enhance ad placement for the highest engagement.
CONTENT & CREATIVE SUPPORT
Our team can help you build a creative strategy that captures your audience’s attention to win hearts and minds.
PLATFORM RESEARCH
OMNI-CHANNEL campaigns
Our platform strategy is designed to maximize your ad campaign and audience engagement. We’ll keep your ads fresh and optimized to engage and convert effectively.
REPORTs AND ANALYSIS
You’ll have access to real-time dashboards and receive comprehensive, easy-to-digest reports that summarize campaign performance so you’re always up to date.
WHY CHOOSE US AS YOUR MEDIA BUYING & PLANNING AGENCY?
By working with FMDM, you’ll benefit from our relationships with platforms and channels and campaign execution from our seasoned team of media experts. We place your ads with precision for the greatest engagement, increased conversion, and boost your brand awareness.
Partner with us and create an effective omnichannel media planning & buying strategy to amplify engagement for your brand.Â
OUR MEDIA BUYING & PLANNING CAPABILITIES
Our team will handle your media planning & buying strategies from start to finish, using our expertise to help acquire prime ad placement and integrate digital channels into a strategy to reach your audiences.
We're a Premier Google Partner. Highest level of support, insights, and custom strategies.
Highly targeted audience test and target to achieve highest level of relevance for your media campaign.
Platform audience targeting with high level of intent-driven segments.
Custom strategies, targeted audience segments, ACOS optimization, etc.
Drive innovation and testing through Bing Ads ecosystem to execute paid media campaigns that deliver impactful outcomes.
Advertising and content with data-creative media strategy that is measured and optimized to deliver results.
Increase Your Brand’s Visibility on the Big Screen with CTV Ads
Why Work With Us?
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Custom Media Strategy
There's no one-size-fits-all solution. We don't believe in cookie-cutter strategies. We create strategies tailored to your brand's business and marketing goals.
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Various Sectors
We work with 50+ clients across a wide range of sectors like automotive and apparel to manufacturers and hospitality and entertainment.
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Full-Service Media Management
Transparency and communication is our foundation. Our project management and account team will consistently provide status and progress of your media campaigns.
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Flexibility is Key
We don't lock you into long-term contracts. Our clients choose to stay because we add value to their business and provide thought leadership that drives long-term success.
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Achievable and Realistic Goals
Our team doesn't not make lofty promises and abstract strategies. Everything we do is based on quantifiable impact and measurable results on your business' revenue goals.
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Clear ROI Tracking
You never have to guess how your media campaign is doing. Our reporting dashboards provide clear reporting on the impact of your media campaigns, online traffic, and store visits.
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Experience matters
We hire experienced marketers who have proven track record. With a combined of over two decades of experience, we know the solutions to find the success you deserve.
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Strategic Planning
We know how to integrate best practices with proven tactics to drive results for your business.
Thoughtful strategies. Exceptional results.
Our customer’s wins are our biggest testament.Â
FMDM is instrumental to the digital media strategy with the Fever-Tree partnership. Their passion to help grow Fever-Tree’s digital footprint and brand awareness is second to none. Their team delivered impactful results and played a huge role in the success of our US markets.
Amanda Stein
VP of Marketing, Fever-Tree
Their digital media expertise and partnership in our paid media, SEO, and CRO have been essential to our ecommerce growth. FMDM is a true partner that has been with us since day one through digitization of our brand.
Jay Tilles
Brand Manager, BanksPower
I wouldn’t hesitate to recommend FMDM for digital marketing and ecommerce growth. FMDM has the best response time from any digital agency I have worked with. Their partnership has been invaluable to my organization. Together we delivered on media strategies which has been very successful.Â
Garima Sharma
VP of Partnerships, Skybound Entertainment
FMDM has shown us their passion for not only digital and media marketing, but also in seeing the future successes of Ancient Lore Village to grow! Win, win — and, I couldn’t be happier with the results. Their wealth of knowledge in digital marketing is incredible.
Melissa Blettner
CEO, Ancient Lore Village
I would recommend them to anyone looking for a digital agency.​ They know what they are doing and able to communicate on a level that makes digital marketing understandable. I have been impressed with the team at FMDM.Â
Alena Riggs
Communications Manager​, Sustainable Surf
I’ve worked with many digital agencies, and have to say, your team is incredible. FMDM is definitely one of my favorite digital agency to work with! I would always be happy to recommend FMDM to anyone looking to grow their brand awareness, website traffic, and revenue.
Becca Stucky
CMO
More Than A Media Agency
FMDM was established by Derek Chew in 2017. We’re a 100% remote media agency that was built to provide businesses with cross-channel marketing strategies that work.Â
We’re more than a media buying and planning services. FMDM’s digital services includes PPC, SEO, Social Media Marketing, Conversion Rate Optimization, Email Marketing, Consultancy, and more.
Our team specializes in building tailored solutions that help businesses reach their goals.Â
What Makes Our Media Agency Different
Our ongoing track record of success with brands makes us one of the most trusted and best media planning and buying companies. We keep our clients informed with the latest industry updates and work in conjunction with them to develop solutions to solve challenges and meet business goals.
Our team of experienced media experts can create tailored media campaigns across a wide range of sectors, from local and franchises to national and international companies.Â
Hiring and working with a top media planning and buying agency is your best option to launch an effective campaign. While you may feel that launch a media campaign is something you can handle on your own, it’s not as simple as taking an online course to truly create an effective media campaign. It takes a lot of experience and know-how, therefore an agency can add tremendous value as your media partner.
We have worked with clients and brands of all sizes across different industries from automotive and entertainment to manufacturing and fashion. Of course, unlike other agencies, we don’t claim to know everything. Our team will take the time to invest and learn the ins-and-outs of your business, create a tailor media plan for your needs, and make sure the campaigns are targeted to your business goals.
Most media buying and planning agencies either charge by percentage of spend or take a hefty percentage off the top of your media spend behind the scene through arbitrage. We do not involve in such shenanigans.Â
We charge a flat fee per channel for managing your media campaigns — each channel will have dedicated experts working with you to launch, scale, and optimize to reach your business goals.
Here are some questions to ask before you hire a media agency:
- How do you report on media campaigns?
- What is your track record of successes? (If they claim 100% success, run!)
- What software do you use to communicate?
- How often do you provide recommendations on performance?
- What is your process to develop my media plan?
- Who does my media buying?
- Have you worked with clients in our industry?Â
- How do you handle emergency situations during off office hours?
Even if you have an internal team working on your media buying, having a media planning and buying agency supporting your strategy and tactics can bolster your outcome.Â
We often support internal teams with execution and reporting, so they can refocus efforts on business innovation and expansion.
Our media planning and buying agency goes beyond audience segments, media placements, creative asset management, bid adjustments, geotargeting with dayparting that maximizes spend efficiency and CPMs. We also integrate data insights from other marketing channels, including SEO, social media, and more.
Let's Solve challenges.
Ready to make underperformance a thing of the past? Work with our team of experienced marketers. Do brave things, impact culture, win battles. We do not compromise on excellence.