Where We Stand: Our Stance on Hate, Brutality, and Justice

black lives matter blm

We all saw the same horrific video of George Floyd’s murder. In the last few days all anyone can truly think about is justice and the change that is needed to make this world safe for everyone. The most important thing in this moment is to not only honor the memory of all those lost […]

Meanings Behind a Company Logo: The ?

derek chew fullmoon digital

Every company has a reason for their logo — it is symbolic of who they are, it represents the characteristic of their culture, team, and leadership style. It is where they draw their values from. And more importantly, it drives the very existence of their team. Fullmoon’s logo is the wolf. Being a true wolf […]

The myth of a perfect client

For most companies, “closing the perfect client” means “identifying the ideal prospect” and that’s a mistake. “But Derek, that’s exactly what the perfect client means!” Perhaps, but I beg to differ. Don’t ask me what my perfect client looks like. There’s no such thing as the perfect client, or brand, or business — what client […]

5 Advice for Running a Business in Real Life

There are hundreds to thousands of advice on how to scale your business — from blogs, videos, books, seminars — to help your business grow. This article will not be about those things. If you pull back the curtain, most of these advice are alike and repackaged to appear different. The themes usually revolve around […]

Stop Wishing for Greener Grass

One of the oldest saying, and also cliche goes like this: “What does it mean to say the grass is always greener on the other side “ This simply means that what the other people have is better than what you have on your side. I hate this phrase. It’s a phrase that the weak […]

The Education System Didn’t Fail You. Your Inability To be Accountable Did.

Stop drinking the kool aid.  It’s an attractive notion to blame our education system for not raising entrepreneurs. Because our human nature loves to rebel. We thrive on going against “the man.” If you profess accountability then start blaming yourself for not being able to find out what works for you or your lack of […]

From Necessary to Impossible

There’s just too much information out there about how to grow your new business. If this is your first start up, and if you’re like most entrepreneurs, then chances are you will be overwhelmed. From accounting and marketing to technology and process. It’s an endless list of “TO-DOs” that will keep you up every night. […]

People Who Work at Companies With These 8 Things Are Much Happier

Wikipedia defines company culture as: Organizational culture encompasses values and behaviors that contribute to the unique social and psychological environment of an organization… Throughout my career in large and small organizations, I’ve seen the best and worse of the impact of culture to the morale of employees. It’s common perception that larger companies have a […]

Why Empathy Can Change Your Life (And Your Career)

“What would I tell my younger self?” The infamous question we all ask ourselves at least once in our lifetime. Reflecting is a great exercise, not because we can go back in time. But to demonstrate our mindfulness as we grow older, and hopefully impart wisdom to a mentee. One thing I’d tell my younger […]

It’s Not Your Competition’s Fault. You Suck At Your Job.

If you have been following the news for the past 12 – 18 months, this shouldn’t come across as a surprise. Retailers are shutting its brick-and-mortar doors – dropping like flies. Tens of thousands of hardworking people are left without jobs – some have dedicated their entire career to retail. The future is bleak for […]

9 out of 10 Entrepreneurs Don’t Make It. Are You One of Them?

Today, you’re going to learn how to thrive with an “always-on” mindset. I’ll ALSO share 5 things every entrepreneur must understand to increase your odds of long-term success… …but first, let me share an observation. I’ve been networking in the digital marketing and eCommerce industry for more than two decades, and along the way I’ve […]

2024 FULLMOON - PRIVACY POLICY