Leading isn’t about being an authority across the board. Leading is openly revealing that we don’t know everything, but it’s on our list to find out. We’re human and we are here to improve ourselves, our business revenue and relations. In honor of that mission, today we’re proud to brag a bit on some accomplishments and initiatives our team has been getting into lately!
Introducing: FMDM Moonlights: Inside the Den, a new series.
In this article:
Investing Our Time
The digital marketing world is one of the fastest evolving arenas which can make staying up-to-date a thing of the past. Okay, that’s a bit tongue-in-cheek, but with the speed of technological advances we see today, the challenge of the constant race to keep up is one we take head-on. Employee investment is vital for a thriving business to keep relevant, and knowing that your marketing agency is in touch with the latest stats and trends means you can worry about one less thing.
That’s why our CEO Derek Chew meets up with the team to consistently collaborate to set goals to keep up continued learning and skill set expansion at the front of their strategic planning and follow through. Continuing education and brushing up on foundational knowledge is what brought Paid Media Specialist Lauren Fredericks and Customer Success Manager Leah Brown to challenge themselves to up their game.
They set out to do the things, and they did the things! ? So now, we are celebrating:
Brown’s completion of officializing her command of her field with a Google Project Management Certificate from Coursera.
- Awarded to project managers who have proven they know how to manage, organize, and run projects efficiently and effectively, using traditional and agile methods in a timely and budgetary manner.
[T]he certification makes me feel like I’m better equipped to do my job. It also makes me feel like I have some more tools to be able to learn more skills that I’m sure I’ll need as we continue to grow. – Leah Brown, CSM
Next up…
Fredericks’ recent certificate acquisition establishing her as Fullmoon’s in-house Meta Certified Digital Marketing Associate.
- Awarded to digital marketing individuals who have proven their foundational proficiency in the skills, tools, advertising policies and best practices required to buy ads on social platforms.
[This accomplishment] has given me a boost of confidence in my work, it makes me excited about my future in the industry, and it makes me excited to know that there’s always room for me to continue learning and growing in my field. – Lauren Fredericks, Paid Media Specialist
These are the types of growth mindset we can get behind. We are proud of your hard work, Lauren & Leah!
BACK TO TOP
Investing in Our People
Recognition
This January, FMDM launched the Employee Spotlight Series to recognize and celebrate our amazing staff. A result of a great brainstorming session between the team, this employee recognition program is individually motivational and–as an added bonus for you, dear reader–a chance to get an inside glimpse of the experienced marketers and awesome folks behind the tippity-tap of our keyboards.
The first spotlight deservedly was kicked off by bragging on our Paid Media Powerhouse extraordinaire, Sarthak Babbar. For Sarthak, receiving this recognition was meaningful not only as a career mood booster, but personally as well.
I am thrilled that the company recognized my contribution, it made me feel really really special. I shared it with all of my friends, family, and also with my teachers.
Keeping true to the Sarthak we know and love, he cites how the support he gets from the team is inspirational and encourages him to give back. Babbar also mentioned how he foresees this type of recognition shaping the tone and attitude of fellow employees from boosting confidence to creating motivation to go beyond the everyday effort.
It’s not always the appraisal, increments, and gifts that motivate the employees. It’s the love, care, respect, and recognition on the platform that gives the motivation to do more and go the extra mile to do things for the company!
[…]I want to perform better than I did last year and make more contributions. I have got immense support from [the team,] so I want to support them as much as possible to make their work easier!
I want to work hard in ‘23 so I become [a] member of the spotlight series again! – Sarthak Babbar, Paid Media Specialist
Hmm… well, we’ll see about that one, Sarthak. Challenge accepted! ?
Advancement
It’s awesome to see promotion going to those who have earned it, and that is just what happened for CSM Charles McDonald. His hard work has been paying off, both for him and for Fullmoon. So let me introduce our new Senior Customer Success Manager!
For McDonald, success has come from a multitude of factors.
I’ve had a tremendous amount of fun at FMDM so far. The leadership here has allowed me to really “dig in” and engage in a way that brings me a lot of fulfillment. The Fullmoon team is full of kind “go-getters” that have been a blast to work with as well. I feel like I’ve made some lifelong friends here. I want to honor them by continuing to put my best foot forward. I want us to keep building something amazing together.
The positive environment has given me a sense of confidence and reassurance. There’s freedom and opportunity to use the various skills I’ve learned over the years. More importantly, I have ample opportunity to learn and try new things every day. That’s what really makes me “tic”, it’s about the journey. Brass tax, I believe leadership is about serving others and working together for a common cause, that’s what I plan to do! – Charles McDonald, Sr. CSM
The serving leader inspires followers, a secret that McDonald has tapped into early on in his career. You’ve definitely made the cut to be on the list of ones to watch, Charles. We can’t wait to see where you take us!
BACK TO TOP
Investing in Our Clients
Investing in FMDM as your agency means a whole-hearted investment back. We’re always building to solidify our brand reputation through client relationships, consistent results, and overall enthusiasm so that you can have confidence in the Fullmoon team and the pizazz we’ll bring to the table. That’s easy for us to say, but what about the people who elect to work with us?
As one of the newest additions we’ve teamed up with, we wanted to know what made InfiniteRule choose us. Brad Mateko, owner of this vehicle security solutions company, had this to say:
I liked the team, and they were highly recommended. The alignment in goals and energies between our companies felt like a good fit. – Brad Mateko, CEO
Aw, shucks, Brad! The feeling is definitely mutual.
Because we are just as selective about who our clients are as you are with whom your company joins forces, working with FMDM means we believe in your spark, and we’re more than ready to fan the flame.
BACK TO TOP
Investing in Our Purpose
Fullmoon aims to be the alpha example of genuine, thoughtful workplace practices and culture development, as well as strategic clientele acquisition. To revolutionize the industry, we know that starts from the inside out. Knowing we can always do better, seeking out how, surrounding ourselves with like minded individuals and brands, and listening when an unfamiliar consideration comes our way keeps us growing.
What is important for your company to follow through on to keep your employees and clients from stagnating? Hop over to our LinkedIn or drop a line to hello@fullmoondigital.com to let us know!
BACK TO TOP
